CAMPAIGN PRICING
Forecast the outcome before you start a sale
See the profit and volume forecasts when planning a campaign with our AI-driven sale campaign tool.
Used by 500+ companies
Trusted by teams at
AI FORECASTING
Set the best possible discounts
Use our AI to plan the right discount percentage to your campaigns based on your real demand.
TOTAL COMPLIANCE
Fully compliant campaigns always
Run campaigns with automatic processes for legal compliance. Follow the Omnibus directive to the letter.
EASY MANAGEMENT
Manage all campaign aspects from one place
See and manage all your current and upcoming pricing campaigns from a simple calendar view and monitor how your campaign revenue, profitability and volumes are developing on our dashboards.
AI FORECASTING
Set the best possible discounts
Use our AI to plan the right discount percentage to your campaigns based on your real demand.
FULL COMPLIANCE
Fully compliant campaigns always
Run campaigns with automatic processes for legal compliance. Follow the Omnibus directive to the letter.
EASY MANAGEMENT
Manage all campaign aspects from one place
See and manage all your current and upcoming pricing campaigns from a simple calendar view and monitor how your campaign revenue, profitability and volumes are developing on our dashboards.
AI FORECASTING
Set the best possible discounts
Use our AI to plan the right discount percentage to your campaigns based on your real demand.
FULL COMPLIANCE
Fully compliant campaigns always
Run campaigns with automatic processes for legal compliance. Follow the Omnibus directive to the letter.
EASY MANAGEMENT
Manage all campaign aspects from one place
See and manage all your current and upcoming pricing campaigns from a simple calendar view and monitor how your campaign revenue, profitability and volumes are developing on our dashboards.
Maximize your campaign profits
Our Campaign Pricing Solution is the ultimate power tool for ecommerce stores to create easy and optimized campaigns. With the use of cutting-edge AI, you can maximise your profits all while reducing prices.
Key Benefits of AI-driven Campaign Pricing
Enjoy Automation
Set desired products into a pricing campaign and ensure they return to their regular strategy once the campaign is over.
Set Simple Yet Flexible Rules
Create pricing campaigns based on discounts or dynamically to the market situation.
Plan, create and repeat
Create a Flash sale for 24h and repeat it every Thursday if you want. Then, plan future campaigns and ensure your team can prepare for them.
Maximize your campaign profits
Our Campaign Pricing Solution is the ultimate power tool for ecommerce stores to create easy and optimized campaigns. With the use of cutting-edge AI, you can maximise your profits all while reducing prices.
Benefits of AI-driven Campaign Pricing
Enjoy Automation
Set desired products into a pricing campaign and ensure they return to their regular strategy once the campaign is over.
Set Simple Yet Flexible Rules
Create pricing campaigns based on discounts or dynamically to the market situation.
Plan, create and repeat
Create a Flash sale for 24h and repeat it every Thursday if you want. Then, plan future campaigns and ensure your team can prepare for them.
Ensure Price Display Compliance
Make sure to adhere to the Omnibus Directive when reducing the price of your products with our Omnibus App.
FAQ
A pricing campaign is a promotional campaign technique to raise demand. For example, you lower the price of your products in a discount campaign and compare the cost to the previous price point to create perceived value for consumers.
In promotional pricing companies lower their price for their products. It is used to create urgency to buy because the products are seen more valuable item to buy as the price is lower and then the percieved value higher. Often such promotions also use psychology to compare the price to the previous or the recommended retail price to create even higher value through price difference.
A discount refers to a strategically lowered price for a product or service during a defined timeframe. This pricing tactic is designed to captivate consumers by offering a cost below the regular or recommended retail price. Discounts vary in structure, encompassing percentage-based reductions, enticing promotions like buy-one-get-one-free, conditional discounts based on specific criteria or purchase volumes, and additional perks such as free shipping or complimentary gifts. The purpose is not only to entice immediate purchases but also to heighten the perceived value of the offering. Leveraging discounts effectively in pricing campaigns contributes to increased customer satisfaction, fosters loyalty, and drives overall sales growth.
Promotional price is a price given for a limited period in a pricing campaign. The promotional price is a lowered price from the previous price or the original price, often called recommended retail price. The lowered price is often compared to recommended retail price to create a sense of achieved financial gain. For the comparison to be legal the recommended retail price must have been used for a certain period before setting the promotional pricing.
Pricing campaigns can be in many forms. Basically the most simple is the price discount. The price discount can be associated in the original price, added services and be based on volumes you buy. Examples that everyone knows are buy one get one free or other conditional discounts, free shippings or gift purchase.